Doug March

design, development and music intelligence

iPhone ads out, phone out June 29th

Posted: 06.04.07 | 2pm

I am sure that most of you have seen the ads already, however if you haven’t I wanted to post a link. As usual Apple goes above and beyond expectations and makes (what I will call) “tutorial based marketing” that not only shows off the beauty/power of the technology but also gives the viewer a quick “how-to” in regards to using it.

Think about all the products that are pushed before your eyes in some form of advertising each day. Not many companies can accomplish so much in such a small period of time. I will also pass on some credit to the Ad Agency behind the ads. I am sure it is a shared vision that sets them above the rest

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